About Anvil Customer Connect & E-Commerce

Anvil Customer Connect is your customer-facing portal for digital access to the dealership. Customers log in to place orders or view existing orders, as well as collaborate and connect with the dealership. Anvil E-Commerce is your dealer’s digital storefront for selling merchandise, parts, and equipment. 

Dealers gain full control over branding, pricing, and order management while maintaining the benefits of John Deere marketing via Anvil’s platform integration.

Customers can quickly find equipment with Anvil’s custom search feature. And the checkout process provides a clear visual guide, so customers know exactly what steps they need to complete their order. 

After the order is completed, order information is immediately available within the Anvil E-Commerce platform. 

Customer Connect invites customers to join your dealer’s branded community. Customers can communicate directly with the dealership and dealer’s gain a direct link to customers, which increases customer loyalty, marketing reach, and sales. 

Manage orders, products, price books, and reports inside Anvil’s E-Commerce Product Manager application. 

Product descriptions, overviews, and image links are synced with John Deere and displayed on the product record. Related Products are available from their own tab as well as linked to the primary product on the Product record.

The E-Commerce platform provides easy order tracking, giving the dealership full control over the order-to-cash process and the customer account. View or add Order Products, upload documents, edit customer information, and move the order through the pipeline to completion.